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Welcome!

I am Colleen Lauless; marketing and public relations extraordinaire currently residing in the metro Detroit area. With experience in writing, copywriting, editing, graphic design, research, business analytics, and key attention to detail, I am the total package and the right woman for the job.

I learned a variety of skills while I was earning my B.F.A. in Dance and my B.A. in Public Relations at Wayne State University in Detroit, Michigan.  I was involved in my sorority, Alpha Epsilon Phi, and served as Vice President of Operations and President. Currently, I serve as the Americanism Committee Chair for the Louisa St. Clair Chapter of the National Society of Daughters of the American Revolution and have been a member since 2018.

For two years, I was Treasurer of the Board of Detroit Children’s Choir, helping children all across metro Detroit learn music literacy through choral music. In my free time, I love to volunteer for local, national, and global causes, allowing me to make friends along the way.

So look around my website.  You will find my full resume along with some amazing samples of my work.

Experience Highlights

  • I am a perceptive, enterprising, and creative marketing and communication expert, successfully driving marketing and communication strategies across all channels, programs, and customer segments to propel business growth. Additionally, I am a dynamic and proactive marketing and communications leader exhibiting remarkable problem-solving proficiencies, overcoming challenges, and exceeding goals and objectives.

  • My background includes providing a robust track record of proven success in steering marketing and communications transformation while demonstrating outstanding best practices. Additionally, I am a visionary marketer leveraging expertise in innovative marketing software, platforms, and technology to deliver powerful marketing strategies and business initiatives.
  • Additionally, I am an instrumental and approachable marketing and communications professional providing excellent verbal, written, interpersonal, presentation, and communication skills. Additionally, I meticulously deliver outstanding competencies that capitalize on the organizational distinct capabilities and emerging trends in the industry while delivering exceptional outcomes.

Key Skills

  • Brand Management
  • Strategic Marketing
  • Product Education
  • Budget Management
  • Social Media Management
  • Digital Marketing Strategies
  • Time Management
  • Price & Promotion Management
  • Needs Assessment
  • Industry Research
  • Project Management

Certifications